Job Description

Job Description

Job Description

Job description:

We are seeking a detail-oriented and proactive eCommerce Specialist to join our team. Responsibilities include assisting with product listings, reviewing inventory, performing data entry tasks, and supporting promotional activities. The eCommerce Specialist will work closely with our eCommerce Manager to ensure smooth online sales operations and contribute to executing our brand's vision and strategy.

Functions:

• Product Listings Management: Assist in creating, uploading, and updating product listings in Shopify, ensuring accurate product information (descriptions, tags, prices, images) and enabling appropriate marketing channels.
• Inventory Monitoring: Assist with checking inventory levels to ensure availability of products on the website.
• Promotions and Discounts: Assist in creating, testing discount codes in Shopify for marketing campaigns. Ensure proper application, functionality, and timely expiration. Assist in developing landing pages or new collections to support campaign launches.
• Content + Creative Updates: Assist with uploading website content, banners, promotional materials, and other creative assets as needed.
• Report Generation: Pull and organize data from Shopify, Google Analytics version 4 (GA4), and other platforms such as Commission Junction, creating initial draft reports for performance tracking and insights.
• Email Campaign Management: Provide support in creating initial email drafts for targeted email campaigns, ensuring accurate content and segmentation.
• Team Collaboration: Communicate with departments (e.g. customer service) about new marketing campaigns, promotions, new product launches, and feature updates. Ensure smooth communication about campaign timelines.
• Administrative Tasks: Assist with ad hoc administrative tasks, including data entry, report generation, and supporting special projects as needed. Perform other duties as they arise.

Qualifications

• 1 - 2 years of experience in digital marketing.
• Computer skills: Intermediate skills in Google Workspace, preferably Sheets.
• Experience in D2C Marketing: Experience with D2C marketing is a plus, including familiarity with eCommerce site optimization, customer experience, merchandising, and basic knowledge of platforms like Shopify, Magento, or WooCommerce.
• PPC (pay per click) Campaign Management: Familiarity with PPC Campaign Management is beneficial, including basic experience assisting with PPC campaigns on platforms such as Google Ads and Facebook Ads. Knowledge of supporting performance optimization and ROI enhancement through data-driven approaches is a plus.

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